"First and foremost is the format. Traditionally, Lollapalooza has always been a one day festival with a handful of bigger name acts on the main stage while the second stage is populated by up and coming and local acts. The festival would often spend more than one day in a particular market with the performance schedule remaining mostly intact from one date to the next. The move to add a second date was a risky one, one that ultimately didn't pay off. The consolidation back to a single date would have immediately halved transportation, rental, insurance and advertising costs as well as significantly decreased guaranteed performance payments to artists.It is odd that this particularly strong line-up could find an audience. Or perhaps its just that there is an audience, but it's moved on to other things.
Music While Glastonbury goes from strength to strength over here, one of the US's rough equivalents, the Lollapalooza, cancelled due to poor ticket sales. Pop Matters takes up the story and offers some suggestions as to how the stage and the field might have been saved:
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